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Ad impression
| Глоссарий по верстке и печати |
Общее количество показанных баннеров рекламодателя число удачных загрузок рекламного баннера.
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Impress, английский
Impress, to, английский
To compel to serve.
Impressed current protection, английский
Impressed voltage, английский
Воспринятое напряжение
Impressing, английский
Impressio vulneraria, английский
Impressio [onis, f], латинский
Impressio, onis, f, латинский
Impression, английский
- 1. a mould of a person’s jaw made by a dentist before making a denture 2. a depression on an organ or structure into which another organ or structure fits cardiac impression 1. concave area near the centre of the upper surface of the liver under the heart 2. depression on the mediastinal part of the lungs where they touch the pericardium
- The effect produced upon any ship, place, or body of troops, by a hostile attack.
- An ad that is served to a user’s screen either as a pushed (sent by e-mail) or pulled ad (requested by a user’s browser). this includes measurement of responses from an ad delivery system to a user’s browser.
- An opportunity to deliver an advertising element to a web site visitor. requests are generated by events on the site, such as a request for a particular page or the purchase of a specific item. the ad used to fulfill the request is determined by the need of delivery.
Impression, английский
Impression block, английский
A bell-shaped or hollow, tubular device filled with wax or other water-resistant plastic materials, which is lowered onto an article resting on the bottom of a borehole. the plastic material molds itself about the lost article, and by inspecting the impression so formed the driller can determine which fishing tool is best fitted to recover the lost article.
Impression coping, английский
Enables simple and accurate restoration planning for single tooth, bridge or a full denture; using screw retained or press fit components.
Impression replica, английский
Реплика-отпечаток (реплика участка поверхности, сделанная путем нанесения отпечатка)
Impression-die forging, английский
Impressionismus, i, m, латинский
Impressionist filter, английский
Фильтр "импрессионизм" (в графических программах)
Impressions, английский
The number of times an advertisement has been served. these are not necessarily unique, as the same ad could serve the same user 20 times.
Impressment, английский
- The act of seizing by force.
- The system and act of pressing seamen, and compelling them—under plea of state necessity—to serve in our men-of-war.
- To force an individual into naval, military, or piratical service. prior to the invention of conscription and the draft, many countries used forcible recruitment to fill vacancies in both military and naval service. abducting fishermen or sailors in ports, or compelling captured crews to “volunteer” for service was common practice among pirates as well as regular navies (see also crimping). in britain, compulsory sea service was sanctioned by long-standing tradition going back to at least the eleventh century, and was used extensively during the reign of queen elizabeth i and by lord protector oliver cromwell. but the practice will always be associated with the napoleonic wars, during which the royal navy had immense manpower needs. not only did it have to replace battle casualties and heavier losses from disease but, between 1793 and 1800, the fleet expanded by 290 percent (from 45,000 to 130,000 men). as a result, there was intense competition for seamen between the navy, the merchant service, and privateers. thus—despite generous enlistment bounties, improved conditions of service, and the prospect of prize money—it proved impossible to fill all these vacancies with volunteers, and three other methods were employed. • the quota system proved unsatisfactory, since it wasn’t worth the time and effort required to train a novice in what was the most complex technology of the age. • the imprest service provided the vast majority of skilled mariners. the popular belief that press gangs seized innocent landsmen and forced them to learn seamanship by brutal indoctrination is a hollywood- inspired falsehood. those liable to lawful 159 impressment impressment were “eligible men of seafaring habits between the ages of 18 and 55 years” (author’s emphasis). the navy had little interest in people who were would be of no immediate use on board a ship. slightly more than half of the seamen acquired by this method were classified as “volunteers,” but it is probable that most of these had made the best of a bad situation by signing-up after being taken, in order to enjoy the enlistment bounty and a better position on board. those who believed they had been seized unfairly had the right of appeal, and were often successful. • the third method was impressment at sea. a captain could halt a merchantman and legally compel its master to hand over some of his prime seamen (officers, sailors with less than two-years service, and apprentices were exempt). such men were valuable recruits, since they had not only been trained at someone else’s expense, but were usually schooled in handling weapons for defense against pirates. while still a post-captain, horatio nelson used cannon to force homeward-bound east indiamen to heave-to and transfer men to his ship. since britain considered all those born under british rule to be the king’s subjects, over six thousand seamen who claimed united states citizenship were impressed in this manner. this was one of the factors leading to the war of 1812. the impressment act was revised in 1835, limiting compulsory service to five years and prohibiting re-impressment. these laws have never been repealed in spite of the fact that impressment has not been used by the royal navy since napoleon’s final defeat in 1815.
Impressus [a, um], латинский
Количество, русский
- ~ of informatioia message количество информации в сообщении
- Кол.; кол-во
- Количество, число, сумма, цифра, контингент, наличность, состав; величина, мера. ср. величина и часть. , число , бессчетное количество, неисчислимое количество, несметное количество, несчетное количество
- – число, величина, численная определенность. о количестве спрашивают: «сколько», «как много», «как долго». см. также категория.
- , философская категория, выражающая внешнюю определенность объекта: его величину, число, объем, степень развития свойств и т. д.
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Ad reach, английский
Число уникальных пользователей, увидевших рекламный баннер.
Ad frequency, английский
Средняя частота показов рекламного баннера одному пользователю.
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